Sunday, May 30, 2010



Investing in the growth of China tourism

Posted: 30 May 2010 09:27 AM PDT

After a 4 percent drop in 2009, travel bookings in China will grow by 5 percent in 2010, projects a new PhoCusWright report, “Emerging Online Travel Marketplace in China.” The same report predicts that travel will expand to become a $65 billion industry by 2011, and that 20 percent of that market would be online. 

Where opportunities lie in that growth, and what kinds of companies might be positioned to seize them was one topic of discussion at the recent China Travel Distribution Summit, hosted by China Travel Daily at the OCT Interlaken Resort in Shenzhen in December.

Online booking may be growing, but for a well-established overseas corporation to make its mark in China's online travel space remains a tricky task, said experts at the meeting.As Demopolous explains it, a successful online venture requires capital, technical information and local knowledge. Chinese companies have access to as much capital as a strange participant,and

Investment activity in the Chinese travel industry isn't all going straight to the Web. Earlier this year, the China National Tourism Administration projected that Chinese travelers would take 50 million outbound trips in 2009, and domestic tourism revenue would grow by 8 percent. One recent entrant to the market here is low-cost Malaysian carrier Air Asia, which has been “aggressively” going after Chinese business for the last two years, in the words of Kathleen Tan, regional head of commercial for Air Asia.

Today, Air Asia operates 200 weekly flights to nine Chinese cities. Tan says the airline has succeeded by listening to what Chinese travelers want, and then promoting that. Getting employee buy-in has also helped.

Flexibility and enthusiasm to actually listen to local partners are key to realizing return on investments in China's travel industry, says Bao Bean: “If you try to control from abroad or put in international systems, you will have a distinct disadvantage in the Chinese market.” And if for companies entering China via mergers and acquisitions, he advises: “Make sure you don't buy the whole company. Make sure the people running it stick around.”

Luxury hotels will open on Palm Jumeirah 2010

Posted: 30 May 2010 09:12 AM PDT

Three hotels in front of beach with wonderful view at ocean, located on Dubai's iconic Palm Jumeirah are planing to open in the next year, reinforcing the island's position as an attraction tourism destination in its own right. Situated along Palm Jumeirah's trunk and crescent, the hotels – from a series of diverse operators and developers – will join Atlantis, The Palm, at this time the only hotel, offering visitors a broader option. The launch of these hotels represents Dubai's continuing obligation to encourage tourism enlargement in the region, with prestigious developments continuing to open to worldwide approval despite the tough global economic climate.
First to open will be the Zabeel Saray by Rixos (originally named Ottoman Palace) which will greeting guests in the second quarter of 2010. Zabeel has been constructed on an impressive scale with 410 rooms, as well as a series of suites. In addition, the growth will house 38 exquisitely designed residential villas – with owners able to take benefit of the resort's exceptional facilities. These villas will vary in size between four to five bedrooms. Facilities are set to be second to none, and include a true Turkish pleasure – the Middle East's largest authentic Hammam spa which stands at some 8,500 square metres inviting guests to get pleasure from a range of Turkish treatments with a contemporary twist.
Moving further East, the Asian-inspired, lagoon-wrapped The Royal Amwaj Resort & Spa from Moevenpick Hotels & Resorts will open on the north-eastern crescent of Palm Jumeirah in October 2010. The 293-room, six restaurant resort sits on the serene shores of the Arabian Gulf. In keeping with the notion of an island-style resort, Moevenpick Hotels & Resorts has decided to bring in a pre-paid, all-inclusive offering incorporating all guest dining – both food and beverage. The offer will have the value-inclusion of a club concept meaning that guests will be able to give out with carrying around their wallets with no nasty surprises on check-out! Food and drink aside, The Royal Amwaj Resort & Spa will as well present a Balinese Spa Island with 25 treatment rooms and a set of villas. 18 of these will perch on stilts just meters above the water with a further 15 beachfront villas with their own chilled pools. One&Only The Palm is due to open in October 2010 with a blend of Moorish and Andalucian authorities. Bordered by lush landscaped gardens, the option will offer an oasis of calm in the middle of multi-ethnic Dubai. The option will attribute an over water restaurant and also a restaurant with live cooking stations. The separated spa and fitness complex will be a 2400 square meter area offering rejuvenating treatments and state-of-the-art fitness tools.
The final project that is planning to open within this stage is Jumeirah Al Fattan which is expected to welcome guests by the end of this year. Positioned on the right tip of the Crescent, with the impressive Burj Al Arab in the surroundings, the five-star alternative will house a hotel, serviced apartments and confidential residences. Overlooking the Arabian Gulf, visitors will be encouraged to calm down in the grounds, visit the beach club, set sail from the marina or wallow in the spa retreat.
Palm Jumeirah is one of the most exciting projects on the world stage and it is little wonder that some of the world's leading hotel groups are introducing prominent projects there. A large number of hotels are plan to open on the island.

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